Not all bodes well for the future of junk mail, however. An example of forces aligned against direct marketing mailings comes from right here in my home state. Last month, The University of Idaho announced that in a move to save cost, energy, and landfill space, their faculty, staff and students wont receive bulk mail through the university system, as of January 1, 2008 (see "University of Idaho vows to quit delivering junk mail"). Instead, the material will be bulk recycled!
Kamis, 09 Januari 2014
Direct Marketing aka junk mail good for printers if it lasts
Not all bodes well for the future of junk mail, however. An example of forces aligned against direct marketing mailings comes from right here in my home state. Last month, The University of Idaho announced that in a move to save cost, energy, and landfill space, their faculty, staff and students wont receive bulk mail through the university system, as of January 1, 2008 (see "University of Idaho vows to quit delivering junk mail"). Instead, the material will be bulk recycled!
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